Financial and Intangible Assets
Two asset types whose accounting is dominated by judgement. Financial assets are classified by management's business model, and that classification dictates whether fair-value swings hit income, OCI, or nothing. Intangible assets are mostly off the balance sheet when grown internally and on it when bought — distorting comparisons — and the on-balance-sheet ones (especially goodwill) are governed by impairment tests riddled with discretion.
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Financial assets are investments in another entity's shares, notes or bonds, held to earn interest, dividends and disposal gains — not strategic stakes in subsidiaries, associates or joint ventures (those come later in the course). Even non-financial companies hold large financial-asset piles, so their measurement can swing reported profit.
Learning outcomes
- Classify financial assets by business model and link classification to measurement.
- Trace how fair-value changes flow to income, OCI, or neither.
- Apply the IAS 38 recognition criteria and the R&D research/development split.
- Explain how off-balance-sheet intangibles distort ratios and the expenser/purchaser divide.
- Account for goodwill and its impairment, and read impairments as transitory signals.
Financial assets — fair value vs amortised cost
The two measurement bases are fair value (the price to sell in an orderly transaction — most often market price) and amortised cost (initial recognition, minus principal repayments, plus/minus amortisation of any discount or premium, minus impairment). Which one applies is decided by classification — and classification reflects management's business model for the asset.
Classification determines measurement
Hold to collect contractual cash flows that are solely principal and interest →
Amortised cost (IFRS) / Held-to-maturity (HTM) (US GAAP). Debt only.
Collect and sell → Fair value through OCI (FVOCI) (IFRS) /
Available-for-sale (AFS) (US GAAP).
Anything else → Fair value through P&L (FVPL) (IFRS) /
Trading (US GAAP). Under US GAAP all equity securities are here unless the stake
confers significant influence; under IFRS a firm may irrevocably elect FVOCI for some equities at
acquisition.
Implications for income and equity
Take a debt security paying interest income of 2,500,000 with an unrealised fair-value gain of 2,000,000. The interest income flows to retained earnings (via income) and cash in every case; the unrealised gain is treated very differently:
Amortised cost / HTM: not reported at all (asset stays at amortised cost). FVOCI / AFS: routed to OCI (raises the asset, bypasses income). FVPL / Trading: flows through income into retained earnings (raises the asset and net profit). Because fair-value changes are transitory and unpredictable, FVPL classification can make a non-financial company's net profit lurch with markets — an analyst should strip these out of core earnings.
Intangible assets (IAS 38)
An intangible asset is an identifiable non-monetary asset without physical substance, meeting three tests: identifiability (separable, or arising from contractual/legal rights), control (power to obtain its benefits), and future economic benefits. Examples: patents, copyrights, trademarks, franchises, brands, technology, know-how, goodwill. They sit on the balance sheet when purchased or acquired (allocating the price involves discretion) and largely off it when internally developed. IAS 38 capitalises an intangible only if future benefits are probable and cost is reliably measurable — otherwise the spend is expensed as incurred.
R&D and internally generated intangibles
For internally generated intangibles, IFRS splits R&D: research-phase costs are expensed; development-phase costs are capitalised once specific criteria are met. Other internal intangibles (start-up costs, brands, customer lists) are expensed (usually SG&A). US GAAP is similar but prohibits capitalising development costs (except certain software).
When does R&D hit the balance sheet?
A project costs £10,000/month (salary + lab). On 1 Feb 2022 it meets the IFRS development criteria. How is the year reported at December 2022?
Show solution
January is research → an expense of £10,000. February–December (11 months) is development meeting the criteria → capitalised as an intangible asset of £110,000. Capitalisation thus lifts current earnings versus expensing. Dinh et al. (2012, German firms) show the decision to capitalise — and how much — is strongly associated with benchmark beating: it can signal private information about future benefits, but equally serve opportunistic earnings management.
£10,000 expensed (research) + £110,000 capitalised (development)Distortion: expensers vs purchasers
Omitting internally generated intangibles distorts ROA, asset turnover, ROE and margins, and investors fixating on net income tend to underestimate R&D's future payoff — undervaluing high-R&D-growth (early-stage) firms and overvaluing low-R&D-growth (mature) firms (Lev et al., 2005), and ignoring how well past R&D converted into sales (Cohen et al., 2013).
Expensers (grow intangibles internally): lower assets (research not recognised), lower CFO (intangible spend is an operating outflow), lower profits and margins — think early-stage biotech. Purchasers (buy intangibles): higher assets (on balance sheet), lower CFI / higher CFO (spend looks like capex), higher profits/margins (intangibles amortised, not expensed in full). Even purchasers carry heavy operating spend, because intangibles are "fragile" — brands need constant advertising to sustain. This makes cross-firm and cross-time comparison treacherous.
Goodwill
On-balance-sheet intangibles must be identifiable. In an acquisition (the acquisition method), the acquirer allocates the purchase price to each identifiable asset and liability at fair value; any excess is goodwill:
Goodwill captures the target's unidentifiable intangibles (reputation, trained staff, in-process research), the strategic positioning of the combined entity, and synergies. After acquisition, finite-life intangibles are amortised; indefinite-life intangibles and goodwill are not amortised but carried at cost and tested for impairment.
Goodwill impairment — discretion and research
Goodwill is allocated to a cash-generating unit (CGU) at inception. Impairment compares the CGU's carrying value with the present value of its future cash flows — requiring estimates of a growth rate, a discount rate and the choice of CGU. That is a great deal of discretion. The research is unflattering:
- Ramanna & Watts (2012): since goodwill is not amortised, impairment is the only way managers are held accountable for acquisition premiums — yet reluctance to impair often reflects CEO reputational concerns, not private good news.
- Gu & Lev (2011): overpriced acquirer shares tempt managers to overpay for synergies, setting up later write-offs; the worse the overpayment, the worse subsequent returns.
- Hayn & Hughes (2006): write-offs lag the economic impairment by 3–4 years on average — up to ten for a third of firms.
- Riedl (2004): write-offs are associated with "big bath" behaviour — opportunistic, not informative.
Diageo, 2020
Diageo took a £1.3bn pandemic-era write-down. What does it reveal, and how should an analyst treat it?
Show solution
The charge split into a £655m goodwill impairment and a £564m acquired-brands impairment, tied to India, Nigeria, Ethiopia and a Korean whisky brand. In the years before 2020, Africa and Asia-Pacific already showed the group's lowest operating margins — impairments confirm a prior trajectory of weak performance and unrealised synergies, exacerbated (not caused) by Covid. Treat goodwill and intangible impairments as transitory, non-recurring items, removed from your view of core profitability — while noting a possible "big bath": depressing 2020 profit to reset expectations and surprise on the upside in 2021.
£655m goodwill + £564m brands; a transitory item flagging prior underperformanceFinancial assets are measured by business model: amortised cost / HTM (hide fair-value swings), FVOCI / AFS (swings to OCI), or FVPL / trading (swings through profit) — so the same security can produce very different earnings. Intangibles are mostly expensed when grown internally (the R&D research/development split) and capitalised when bought, creating a deep expenser-vs-purchaser comparability gap that markets misprice. Acquisitions throw off goodwill — unamortised and tested by discretion-laden impairment that research shows is untimely, reputationally driven and prone to big baths. Across all of it, treat fair-value and impairment hits as transitory and look through to core economics.